Here are some tips you can do to increase engagement on social media:
Holding a Giveaway
Holding giveaways is an effective way to increase audience engagement with your social media accounts. Giveaways are usually chosen to increase engagement, such as giveaways of goods, vouchers, or even cash.
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Have you ever received a tag from a friend on social media that contained an invitation to take part in a giveaway? Yes, contests like this are quite an effective way to increase brand awareness thanks to two-way interactions, which will make the audience feel more valued.
For those of you who are starting a brand, try to occasionally hold small giveaways to your followers.
Optimize Visual Media
The survey proves that engagement on visual-based content is higher than on content that uses writing. So, prioritizing visual content, such as images and short videos, can be an option if you want to get more likes, shares, and comments.
The use of visual content is also believed to help reach a wider audience, compared to content that is only text without images.
However, apart from that, you also Business Development Directors Email Lists have to make sure that the visual media used is suitable and relevant to the theme of the post.
Displaying Customer Content
Showcasing content from customers can be a way to increase engagement. There is some customer content that can be displayed. Such as testimonials, reviews, or criticism and suggestions. Not only increasing engagement, content from customers can help increase consumer trust and loyalty.
Share the various positive impressions that your brand has received so far. In addition, don’t forget to involve the community or content uploaders by reposting and thanking you when there is a post related to you.
To increase engagement on social media is not easy. It takes a lot of effort to increase engagement between brands and audiences.
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