Spain.- the pacharán zoco brand detected a few months. Ago that negative conversations about the product were taking. Place on social networks and that, in large part, originated in ignorance and prejudices about this drink. Therefore, he decided to act intelligently. Spain.- the pacharán zoco brand detected a few months ago that negative conversations. About the product were taking place on social networks and that, in large part, originated in ignorance and prejudices about this drink. Therefore, he decided to act intelligently. Related notes : 70% of ‘marketers’ will invest more in social networks in 2015ingenious. Counters for physical stores to display their ‘numbers’ on social networks satirical illustrations.

About the Reality of the Modern World and Social Networks.

Did so through retoendicastillo, a campaign devised by. The social noise agency, to invite a group of “Lovers” and “Haters” to visit the pacharán zoco. Wineries located in dicastillo, with the idea of ​​showing the history and production process of pacharán roco. As part of the visit, the participants were able to Palau B2B List learn, from the sloe cultivation process to the way in which. The final mixture with anise is made, to then go on to a culinary tasting that culminated with. The tasting of 5 brands of pacharán to put into practice what they learned during the visit.

Thanks to This Action the Pacharán Zoco Brand.

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Increased its rating among attendees, from 5 to 8 points out of a possible 10. Subscribe to the premium content of merca2.0 from madrid to mexico city. The most reliable source of global marketing strategies. A look at the strategies of the big brands and consumer trends. Subscribe to merca2.0 I’m already a subscriber, take me to premium content valeria murgich. Valeria murgich social communicator with experience in print, radio, and television journalism. She has a doctorate in marketing. From the complutense. The University of madrid. Spain editors coordinator of merca. The final mixture with anise is made, to then go on to a culinary tasting that culminated with. The tasting of 5 brands of pacharán to put into practice what they learned during the visit.

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