Think back to your high school days. Have you ever tried to bluff your way through a history test by writing down some complicated terms? So that the teacher thought you understood? Unfortunately, the opposite is usually true. In addition to your target group, you also have to delve into the subject. Do you find yourself not understanding what you are writing? This is often reflected in the content. It is usually vague or abstract. So make sure you know exactly what a topic is about. Do you have any questions yourself? Then ask Google or an expert. Chances are that readers have the same question as you. Writing content 7. Choose an appealing India Phone Number shape You give boring subjects more meaning by packaging them in appealing shapes or formats.

Or an exciting angle or statement

Do’s and don’ts work well, for example, as does the format . 5 reasons why … And have you ever thought of an ABC to explain complicated terms about your product or service? Or maybe you can convey your message better with an infographic, for example if you want to present figures and facts. A funny animation works well again if you want to explain how to insulate your house or apply for an allowance. 8. Or an exciting angle or statement You India Phone Number can make a boring subject more attractive by choosing an exciting or unexpected angle.

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For example, mattress manufacturer Auping links the (practical) purchase of a mattress to moments in the bedroom. “Where you are comforted when your heart is broken. And where you celebrate life.” Fill in how! Another idea: make a statement that goes against the prevailing views. Or opt for a provocative question or controversial image. Which (older) reader does not remember the election poster of the Pacifist Socialist Party (PSP) ? The party no longer exists, but the photo of the naked woman in the meadow became the image of the 1970s.

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